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Get your snacks ready friends, it's that time of the year where we get to enjoy some good ol' fashion football on it's biggest day of the year. If you're like us, you'll be watching the game this weekend - but if you're REALLY like us...you'll be doing some team inspired manicures! We have nail art ideas for both teams playing for you to paint away and celebrate with.

Team West:
Colors Used: Zoya Nail Polish in Ryan, Zoya Nail Polish in Tilda, Zoya Nail Polish in Stassi, Zoya Nail Polish in Purity, and Zoya Nail Polish in Trixie

Team East:


Colors Used: Zoya Nail Polish in Ryan, Zoya Nail Polish in LC, Zoya Nail Polish in Purity (or Trixie)

Both nail looks are pretty easy, just be creative and we guarantee you'll have the best looking nails at the party! Have really cool nail art for the game? We'd love to see! Use #EverydayZoya when you post to be featured on our website! Find these colors and more to create your team colors at www.zoya.com!
 
#EverydayZoya
Yep, it's that time of the year again...Valentine's Day! Whether you have someone special to celebrate it with or you are celebrating YOU that day, we have your mani covered with a simply sweet-heart nail look!

For this Valentine's Day nail art, we used Zoya Nail Polish in Rooney as a base, and Zoya Nail Polish in Dot as an accent nail base coat. Let that dry. Next, swipe on Zoya Nail Polish in Harper on one nail (we chose our middle finger-nail). Now this is where things get adorable.

For the heart accent nail you'll need:
  • A dotting tool
  • A thin brush
  • Zoya Rooney (or any other color of choice)
Steps:
1: Take the dotting tool and create two dots next to one another.
2: Create two diagonal lines coming to a point.
3: Now, just fill in your heart!
4: Top it off with a shiny Top Coat like Armor or Qtica Extending Top Coat. Simple as that!

Have a super cute mani? Send them in using #EverydayZoya for a chance to be featured on our website! Find these shades plus more adorable pinks at www.zoya.com!
 
#EverydayZoya
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We know sometimes it can be hard to know what colors look best on you, especially with so many Zoya shades to choose from! Have no fear friends, we found an amazing info-graphic to figuring out your skin tone plus more cool tips! Below is an easy, step-by-step list of finding "Your True Skin Tone" via Fair and Flawless. PLUS - scroll down more for a video featuring Zoya Creative Director, Rebecca Isa on finding the best colors for you based on your undertones.


Below: Rebecca Isa on finding your undertones:

"Take a white piece of paper to your arm, focus your eye for on the paper for about 5 seconds then let your eye travel to your skin tone and say the first color you see." - Rebecca Isa




Whether you have warm, cool, or neutral undertones- we have over 300 fabulous shades for you to try! See them all at www.zoya.com.

Images via Kelly Rae Stewart Photography, Fair and Flawless
 
What is Win Me Wednesday?
Every Wednesday, we will feature a Zoya shade for you to Share to win!

How to Win:
On Facebook:
Like or Share the post to be entered to win.

On Twitter:
Retweet or Favorite the post to be entered to win.

Featured shade above: Zoya Nail Polish in Brittany

We will choose 12 winners at random (6 on Facebook, 6 on Twitter)  to win the featured shade plus one color of their choice.

*Terms and Conditions
No purchase necessary. Winners will be chosen every Thursday by 11:00 am EST and contacted via Facebook or Twitter. Privacy settings must allow Private Messaging in order to win. Code valid online only at www.zoya.com for 7 days after code is issued. Not valid in conjunction with other coupons, codes or promotions. Continental US only. Art of Beauty is not responsible for incorrect addresses, credit card entry errors, web related issues outside of our control. Returns or exchanges of promotional items not permitted. One code per account - code cannot be reinstated for canceled orders.

#WinMeWednesday
 
#WinMeWednesday
We are thrilled to announce that Zoya made New Beauty's Nail Polish of the Month! The new Zoya Naturel Satins Collection was featured as a perfect way to warm up this winter. The Satins collection is an exclusive, never before seen formula which features a
ow-sheen, chic satin finish. A hybrid between matte and glossy polishes - See more at: http://blog.zoya.com/Moment/Introducing+the+Naturel+Satins+Collection!/?Moment=5240 #sthash .g7V5cUNd.dpuf
low-sheen, chic satin finish. They can be described as a hybrid between matte and glossy polishes and BONUS - no need for a top coat!

New Beauty asked Zoya Creative Director, Rebecca Isa what makes this collection one to covet:

"The neutral hues were designed so that any skin tone can find a shade that is beautiful and flattering. And, the collection is all about giving you the ability to wear any shade of clothing without having to change your polish. The one exception would be to pair the gray blue with cooler tones and the gray green with warmer tones. I love how easy it is to wear all these colors." - Rebecca Isa

Which shades from the new #ZoyaNaturelSatins collection can you not wait to get your hands on? Tell us below and find all 6 ultra-wearable shades at www.zoya.com!
 
#sthash #ZoyaNaturelSatins
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Mamas-to-be know how important it is to be extra cautious of what you put on and inside your body. Fit Pregnancy Magazine has tips for you when it comes to "detoxing your makeup bag" - the safe way! Zoya Nail Polish was featured as a "baby-safe" option when it comes to painting your digits because it is free of the 5 most harmful chemicals - Formaldehyde, Formaldehyde Resin, Dibutyl Phthalate, Toluene and Camphor.

The shades featured are Zoya Nail Polish in Rekha and Zoya Nail Polish in Ali. Want more color inspiration? Check out this week's best selling shades!
 
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The next generation of Zoya Naturel is here! Introducing, Zoya Naturel Satins, a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.



The 6 shades are:
  • Leah: Lavender tinged taupe, exclusive Zoya Satin* finish
  • Rowan: Creamy suede taupe, exclusive Zoya Satin* finish.
  • Sage: Mossy sage green, exclusive Zoya Satin* finish.
  • Tove: Misty slate grey, exclusive Zoya Satin* finish.
  • Brittany: Rose mauve cream, exclusive Zoya Satin* finish.
  • Ana: Light toasted almond, exclusive Zoya Satin* finish.

Find the Zoya Satins Collection here.

*Zoya Satin is not intended to be worn with a top coat. For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Zoya Satin Nail Polish.

AVAILABLE 01/15/15!

ZOYA IS THE HEALTHY COLOR OF FASHION!
$9 (US), Available in top salons, spas and on zoya.com




 

Zoya Naturel Satins is a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.

Meet Zoya Nail Polish in Tove - a misty slate grey cream in the exclusive Satin* finish.

*The Satin formula is a hybrid between matte and glossy polishes and is not intended to be worn with a top coat.
For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Satin polish.

#ZoyaNaturelSatins #ZoyaTove

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

 
#ZoyaNaturelSatins #ZoyaToveUltra

Zoya Naturel Satins is a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.

Meet Zoya Nail Polish in Sage - a mossy sage green cream in the exclusive Satin* finish.

*The Satin formula is a hybrid between matte and glossy polishes and is not intended to be worn with a top coat.
For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Satin polish.

#ZoyaNaturelSatins #ZoyaSage

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

 
#ZoyaNaturelSatins #ZoyaSageUltra

Zoya Naturel Satins is a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.

Meet Zoya Nail Polish in Rowan - a suede taupe cream in the exclusive Satin* finish.

*The Satin formula is a hybrid between matte and glossy polishes and is not intended to be worn with a top coat.
For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Satin polish.

#ZoyaNaturelSatins #ZoyaRowan

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

 
#ZoyaNaturelSatins #ZoyaRowanUltra

Zoya Naturel Satins is a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.

Meet Zoya Nail Polish in Brittany - a rose mauve cream in the exclusive Satin* finish.

*The Satin formula is a hybrid between matte and glossy polishes and is not intended to be worn with a top coat.
For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Satin polish.

#ZoyaNaturelSatins #ZoyaBrittany

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

 
#ZoyaBrittanyUltra #ZoyaNaturelSatins
Zoya Naturel Satins is a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.

Meet Zoya Nail Polish in Leah - a lavender tinged taupe cream in the exclusive Satin* finish.

*The Satin formula is a hybrid between matte and glossy polishes and is not intended to be worn with a top coat.
For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Satin polish.

#ZoyaNaturelSatins #ZoyaLeah

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects. - See more at: http://blog.zoya.com/Moment/Winter%2FHoliday+2014+Wishes+Collection+-+Zoya+Nail+Polish+in+Haven+Swatches+and+First+Look/?Moment=4459 #sthash .buS2ha48.dpuf
Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.
 
#sthash #ZoyaLeahUltra #ZoyaNaturelSatins

Zoya Naturel Satins is a collection of six new, neutral nail polish colors in an ultra-wearable, low-sheen, chic satin finish. A hybrid between matte and glossy polishes, the new Zoya Satin* formula provides opaque coverage and is longer lasting than traditional matte shades. The flawlessly smooth finish hides imperfections and creates a luxurious, satin finish nail look.

Meet Zoya Nail Polish in Leah - a light toasted almond cream in the exclusive Satin* finish.

*The Satin formula is a hybrid between matte and glossy polishes and is not intended to be worn with a top coat.
For best results: Prep nail with Zoya Remove Plus Nail Polish Remover, apply base coat and finish with 2 thin coats of any Satin polish.

#ZoyaNaturelSatins #ZoyaAna

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

 
#ZoyaAnaUltra #ZoyaNaturelSatins
Tags: #ZoyaNyssa?
The editors of W Magazine compiled a list of their favorite nail polish shades for Winter! Zoya Nail Polish in Nyssa was featured and is a delicious milk chocolate cream originally from the Zoya Entice Collection.

"Pale mink is one of my favorite Fall/Winter colors, and this shade is a veritable mink coat in a bottle." - Jane Larkworthy, Beauty Director

Love the pale mink trend? We recommend trying these shades: Zoya Nail Polish in Chanelle, Zoya Nail Polish in Spencer, and Zoya Nail Polish in Flynn.

Will you be wearing shades similar to #ZoyaNyssa? Tell us below and see over 300 more fashionable, BIg5Free shades at www.zoya.com!
 
#ZoyaNyssa?

Everyday inspiration comes from YOU! Share your #EverydayZoya nail looks and swatches on Twitter, Instagram or upload from your computer HERE for a chance to be featured on our website. By uploading your pictures, not only are you lending us a hand in building our community of color but you're also helping others discover new colors and see how the polish looks on before they buy. 

A few things to remember...


1. Make sure you include the hashtag #EverydayZoya in your original post on Twitter and Instagram. If you add the hashtag in as a comment it will not show up in the gallery. Don't worry, if you forget, you can upload straight into the #EverydayZoya gallery on our website.

2. Depending on volume, it may take up to 24-48hrs for your image to show up in the gallery. We have a verification process in place in order to filter out any spam or inappropriate content.

3. Tell us what color(s) you used! Let us know which Zoya shade you are wearing so that we can make sure your image shows up on the correct color page. 

*Official Terms & Conditions

Eligibility

By uploading and hashtagging your photos #EverydayZoya for submission, you confirm that you are the sole owner and photographer of these images, or have the owner's permission to submit this. By participating, you grant Art of Beauty (Makers of Zoya and Qtica Products) the right to use, reproduce, modify, adapt, and publish your image without notification or compensation.


Rejected Content

Obscene, provocative or otherwise questionable content will not be considered. We retain sole discretion as to what constitutes inappropriate content. Images highlighting competing brands may not be accepted.

 
#EverydayZoya
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Beauty guru and famous Youtuber, Michelle Phan released a video featuring a few of her favorite gift ideas for the holiday season! With adorable gadgets, cozy slippers, and more - Michelle had a lot of amazing ideas to give the most special people in your life! One of her gift ideas - perfect for the moms-to-be is Zoya Nail Polish!

Michelle featured the Zoya Wishes Collection in her video as a great gift choice not only because it's beautiful, but also because it's safe for pregnant women. Zoya is big5Free which means the formula is free of the five most harmful chemicals -
formaldehyde, dibutyl phthalate, toluene, camphor and formaldehyde resin - See more at: http://blog.zoya.com/Moment/Best+Big5Free+Nail+Polish!/?Moment=4343 #sthash .re3W2a1U.dpuf
formaldehyde, dibutyl phthalate, toluene, camphor and formaldehyde resin.



Watch Michelle's full video above and check out the Wishes collection plus more! Will you be giving the gift of Zoya this season?
 
#sthash
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Beauty Launchpad has announced their 2014 Reader's Choice Awards in their December 104 issue! With over 200 products and 11 categories, Zoya Remove + was chosen as a winner for Nail Polish Remover!

Remove + is a gentle, yet highly effective 3-in-1 nail polish remover, nail prep and nail conditioner. Longer nail polish wear starts with Remove Plus. Find the award winning remover in three different sizes including a portable, spill proof 8oz pump at www.zoya.com!
 
Tags: #ZoyaMuse
2014 is coming to a close, in with that comes All Lacquered Up's Best of 2014 - The Top 36 Nail Polishes! Zoya Nail Polish made the list in a number of categories this year! Here they are in no particular order:

Best in Blue: Zoya Nail Polish in Ling and Zoya Nail Polish in Remy
Best in Grey: Zoya Nail Polish in Yuna
Best in Red: Zoya Nail Polish in India
Best in Purple: Zoya Nail Polish in Sansa
Best in Metallic/Glitter: Zoya Nail Polish in Muse
Best in BlueBest in Grey
Best in Red
Best Metallic/Glitter
All of the shades chosen were from the Zoya Entice and Ignite Collections with the exception of #ZoyaMuse from the Zoya Bubbly Collection! Find these shades plus over 300 more fashionable, Big5Free choices at www.zoya.com!
 
#ZoyaMuse
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It isn't quite the season yet for chestnuts roasting on an open fire, but we are getting into the Holiday spirit with blogger swatches and reviews of the Winter/Holiday 2014 Wishes Collection! To make your shopping a little easier, we have them all in one location.
The Zoya Wishes Collection is a
A densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations - See more at: http://blog.zoya.com/Moment/Winter%2FHoliday+2014+Wishes+Collection+-+Zoya+Nail+Polish+in+Prim+Swatches+and+First+Look/?Moment=4458 #sthash .4v3Z3ovx.dpuf
set of 6 densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations.

For purchasing information and application instructions for The Zoya Wishes Collection - visit www.zoya.com. Be sure to check back for updates as more reviews are posted. Feel free to comment below and let us know if we are missing swatches from any of your favorite bloggers! Here we go... Click below for a direct link to each Ultra Pixie review below:

Jary Nails
Lacquered Lori
Polish Hound
Set in Lacquer
Painted Nubbs
Adventures in Polishland
Midwest Lacquered Momma
Vanity Rouge
The Mani Menu
Betty's Beauty Bombs
Polished with Pizzazz
Manicured & Marvelous
Pointless Cafe
Kansas Nail Graffiti
My Boyfriend Hates Makeup
The Mercurial Magpie
Betty's Beauty Bombs
Lydia's Nails
Chromatic Misadventures
Ehmkay Nails
Southern Sparkle Nail Art
Tunay Na Mahal
Color Me So Crazy
Lavish Layerings
Fishing4Beauty
My Nail Graffiti
The Silver Nail
Love for Lacquer

 
#sthash
Tags: #ZoyaThea
Everyone wants to look more radiant, especially in the Winter! Shape Magazine is helping you glow as bright as can be in their December 2015 issue where Zoya PixieDust in Thea was featured.

"Decorate your nails with #ZoyaThea which features both ultra-fine platinum specks and larger glitter for a crushed-jewel finish." - Shape Magzine

New to the textured look? Check out our tutorial for How to Apply and Remove PixieDust and find more sparkling shades at www.zoya.com!
 
#ZoyaThea
'Tis the season to have the most festive nails at the party! The Fashion Spot featured two of Zoya's newest shades for their 50 Festive Holiday Nail Polishes! Zoya Nail Polish in Genevieve is a cool leather grey cream from the Zoya Entice collection and Zoya Nail Polish in Teigen is a pink toned cranberry with a copper liquid metal from the Zoya Ignite collection. Both are great choices for the holiday season to finish your party look!

Check out more from the #ZoyaEntice and #ZoyaIgnite collections plus over 300 more fashionable, Big5Free shades at www.zoya.com!
 
#ZoyaEntice #ZoyaIgnite
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It's not too late for last minute shopping and MSN has their Ultimate Holiday Beauty Gift Guide featuring the beautiful Zoya Nail Polish in Harlow! She is a rich, saturated rose plum packed with sparkling metallic shimmer in a velvety MATTEVELVET finish. A perfect choice for fall or winter that combines rich color with a lush matte finish.

Be sure to get her soon, she will only be available for a limited time! Will you be wearing the matte trend this holiday season? Tell us below and find more from the Zoya Matte Velvet Collection here.
 
What better way to dress up for the holidays than dressing up your digits? Beauty Blitz wants you to have the most beautiful looking nails this season with their picks of the Prettiest Holiday Nail Polish colors! Looking for something SUPER sparkly? Beauty Blitz recommends Zoya PixieDust in Thea - a deep amethyst Magical PixieDust with an orchid flash, packed full of party-ready holographic hex glitter from the Zoya Wishes Collection.

Not a glitter gal? Go for something a bit more traditional with a matte finish. Try Zoya Nail Polish in Loredana and Zoya Nail Polish in Veruschka both from the Limited Edition Matte Velvet Collection.

We would LOVE to see your holiday nails! Send them in using #ZoyaNailPolish and find over 300 more fashionable shades at www.zoya.com!
 
#ZoyaNailPolish
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The extremely popular Zoya Matte Velvet collection was in high demand, and with the re-release of these gorgeous shades...swatches and reviews are coming in every day!

All of the color, none of the shine! Meet your perfect matte with MATTEVELVET* **, Zoya's exclusive shine-free formula. Choose from six best-selling matte nail polish shades with a luxurious crushed velvet finish and subtle shimmer.


For purchasing information and application instructions for the Matte Velvet Collection - visit www.zoya.com. Be sure to check back for updates as more reviews are posted. Feel free to comment below and let us know if we are missing swatches from any of your favorite bloggers! Here we go... Click below for a direct link to each Matte Velvet review below.

Lydia's Nails (plus nail art)Tunay Na Mahal (plus nail art)
Adventures in Polishland
Southern Sparkle Nail Art
Lacquered Lori
Vanity Rouge
The Mercurial Magpie
Fishing4Beauty
A Little Polish
Set in Lacquer
The Jedi Wife
Refined & Polished
The Mani Menu
 My Polish Obsession
Kansas Nail Graffiti
Cosmetic Sanctuary
Colores de Carol
Pinked Polish
Love for Lacquer
My Nail Graffiti
The Fancy Side
Slashed Beauty
My Life in Polish
Midwest Lacquered Momma
Color Me So Crazy
Naked Without Polish
Ehmkay Nails
Valiantly Varnished
Polish Obsession
My Boyfriend Hates Makeup
Manicured & Marvelous
Peachy Polish
4Boys 1Mom Lacquer
Shelby Lou Nails
Nail That Accent
 


 
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This is your one-stop-shop for Zoya Fall Entice and Ignite Swatches and Reviews from top beauty and fashion bloggers! We will be updating this list as nail polish swatches start to roll in - feel free to comment below to let us know who we are missing! Enjoy these delectable shades!

Jary Nails: Entice & Ignite
Vanity Rouge: Entice & Ignite
Aggies Do It Better: Entice & Ignite
Mercurial Magpie: Ignite & Entice
Nail Polish Anonymous: Entice & Ignite
Deliciously Unpolished: Ignite
Lavish Layers: Ignite & Entice
Lydia's Nails: Ignite & Entice
Gotham Polish: Ignite
The Jedi Wife: Entice & Ignite
Tunay Na Mahal: Entice
Manicured and Marvelous: Ignite and Entice
The Lacquerologist: Ignite
From Polish, With Love: Ignite & Entice
The Silver Nail: Ignite & Entice
Painted Nubbs: Ignite & Entice
Lavish Layerings: Entice
Midwest Lacquered Momma: Ignite & Entice
Bubbles & Baubles: Entice & Ignite
My Nail Graffiti: Ignite & Entice
Beauty in the Geek: Entice
Confessions of a Sarcastic Mom: Entice
Kansas Nail Graffiti: Entice & Ignite
A Different Face
Colores De Carol: Entice
Set In Lacquer: Ignite & Entice
Southern Sparkle Nail Art: Entice & Ignite
 Liesl Loves Pretty Things: Ignite & Entice
Merricures: Entice & Ignite
 Model City: Entice
Amandalandish: Entice
 The Polishaholic: Entice & Ignite
Betty's Beauty Bombs: Entice & Ignite
 A Little Polish: Entice & Ignite
Peachy Polish: Entice
 Adventures in Polishland: Entice & Ignite
Lace and Lacquers: Entice
 Pointless Cafe: Ignite
Slashed Beauty: Ignite
 Right on the Nail: Entice & Ignite
My Life in Polish: Entice & Ignite
 Naked Without Polish: Entice
Allura: Entice & Ignite
 Polished Pathology: Entice & Ignite
Naked Without Polish: Ignite
 Beauty 411: Entice & Ignite
Ehm Kay Nails: Ignite & Entice
 All Lacquered Up
Polish Hound
Sassy Paints
Amour Annette
Gotham Polish: Entice

 
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Pantone has officially announced the Color of the Year for 2015 and it is Marsala! Pantone describes it as " A naturally robust and earthy wine red, Marsala enriches our mind, bodies, and souls". Marsala is a very wearable shade that you have probably already seen many times whether its in fashion, decor, or beauty. Not only is it a seductive color, but it's also warm and sophisticated.

While it may not be the most exciting or vibrant shade, Marsala is sure to satisfy a wide range of aesthetic tastes as it emanates a sense of comfort.

One way to add a little "Marsala" to your life is through nail polish, and Zoya has a handful of selected shades in the Marsala family for you to celebrate the Color of the Year in! Check out our full Zoya Marsala page!

What do you think of Marsala? Will you be obsessing over the shade like we have been? Tell us below and find over 300 more fashionable shades here. Also, see our  2014 Color of the Year: Radient Orchid page.
 
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'Tis the season to be happy - and nothing puts us in the holiday spirit more than a merry mani! Now you can stock up on all your favorite ZOYA products with Holiday Happy Hour. We'll feature a different deal each day December 3rd through December 9th. Join us every day between 5-9pm EST to stock up on everything you need for flawless December digits!

Don't miss out of any of the deals! Be sure to check your e-mail, Facebook, Twitter and Instagram PLUS we'll be updating the Zoya Holiday Happy Hour Page (here) with the most up to date promotions!

Terms & Conditions
Each deal valid online only at zoya.com, 5-9pm EST on the day it is released or while supplies last. Not valid in conjunction with other coupons, codes or promotions. Shipping & Handling fees apply unless otherwise stated. US only. Art of Beauty is not responsible for incorrect addresses, credit card entry errors, web related issues or any errors associated with declined credit cards. Returns or exchanges of promotional items not permitted. Code must be entered at time of purchase. One code per account - code cannot be reinstated for canceled orders.

 
Tags: #ZoyaChyna

Craving a more edgy look this season? Allure has their top picks for the sexiest fall makeup colors and Zoya PixieDust in Chyna is on the list for their nail category! #ZoyaChyna is a red dazzle pixiedust with a sugared sparkle - a perfect shade for the holiday season! Not feeling the textured trend? No worries, throw Zoya Armor Top Coat over Chyna for a super glazed, shiny manicure!

"Classic reds take on new heat when they contain chunks of metallic glitter." - Allure

Find Zoya Chyna plus more sexy reds for the season here. What shades do you feel sexiest in? Tell us below!
 
#ZoyaChyna
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The November issue of Nail It! Magazine featured Zoya Nail Polish in many ways! Nail art is still right on trend this season and Nail It! featured a handful of snapshots sent in by readers using Zoya! From Autumn leaves to wintery snowmen, fans loved sending in their manis this month!

Demi Lovato rocked a fabulous purple ombre mani on the red carpet recently and celebrity manicurist, Steph Stone shared the details on how to get the look at home. All you need are two shades of purple. Stone recommends Zoya Nail Polish in Mira for the darker shade, and a lighter lavender for the other. (Try Zoya Nail Polish in Heather)




A holiday must have this season is Zoya PixieDust in Noir. She is a deep, vampy plum textured PixieDust with red Mega Hex particles originally from the Ultra PixieDust Collection and is a fabulous choice to have party-ready nails!

Another must have hue this season is glitter, and Zoya Nail Polish in Sansa is a beautiful eggplant shade with a gold metallic sparkle. Nail It! Editor-in-Chief, Stephanie Lavery recommends it because jewel-toned hues are so hot right now.




Speaking of jewel-tones...Zoya Nail Polish in Giovanna appeared in the "Party Line" spread for the hottest Holiday polish favorites. "Enhance a moon manicure with satin opalescent at the base and a tantalizing turquoise at the tip." - Karen Gutierrez of Nailing Hollywood

Find all of these shades plus over 300 more fashionable, Big5Free colors at www.zoya.com!




 
With holiday parties and New Years Eve right around the corner, it's the time to get festive with your nails! Lucky has their top 50 gorgeous nail polish shades to get you into the Holiday spirit! With 3 Zoya shades making the list, you will be sure to shine bright this season.

Zoya PixieDust in Imogen is a show stopping black crystal Magical Pixie Dust with holographic hex glitter - the perfect companion to your holiday party. Zoya Nail Polish in Haven is a holiday plum liquid metal with a thin vein of orchid and a lovely jewel toned shade this winter. Finally, Zoya Nail Polish in Prim is a velvet blue metallic with buttery smooth application that will remind you of icicles and snow angels.

What shades are you looking forward to wearing this Holiday season? Tell us below and find these shades, plus more from the Zoya Wishes Collection at www.zoya.com!

#ZoyaImogen #ZoyaHaven #ZoyaPrim #ZoyaWishes

 
#ZoyaHaven #ZoyaImogen #ZoyaPrim #ZoyaWishes
Tags: #ZoyaHarlow
It's the most wonderful time of the year! Tis the season to spruce up your nails with gorgeous jewel tones. Popsugar featured the beautiful Zoya Nail Polish in Harlow as one of their top holiday nail shades to make your nails stand out! #ZoyaHarlow is a rich, saturated rose plum packed with sparkling metallic shimmer in a velvety Matte Velvet finish.

Wondering what "Spangly" means? We asked Siri and she told us the definiton is "covered with beads or jewels or sequins". Harlow is like gorgeous jewelry for your nails - and perfect this holiday season.

Find Harlow and the entire Limited Edition Matte Velvet Collection at www.zoya.com!
 
#ZoyaHarlow
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Every woman wants gorgeous, natural nails and How to be a Redhead teamed up with two experts on how to get healthy nails in just 10 steps. The brand the pros recommend the most? Zoya Nail Polish! Nail therapist, Karen Baker explained why Zoya is her favorite brand to recommend to clients:

"Karen suggests finding a nail polish that has less chemicals and is great for those with sensitive skin, like redheads. "Personally, I think one of the best polishes on the market is Zoya. The colors are great and the quality is great for those with allergies. It's the only polish I can now use." - How to be a Redhead

Besides finding a great nail polish brand, the experts also recommend using a cuticle oil to give nails life. Qtica Solid Gold antibacterial cuticle oil is a perfect way to soften your cuticles plus it smells great! Looking for something a bit thicker around the cuticles? Try Qtica Intense Cuticle Repair Balm - the most intense cuticle therapy for severely dry cuticles, damaged cuticles and hang nails. 

Check out the full article and each step for healthy nails here. Find over 300 fashionable, BIg5Free shades and more treatments for healthier nails at www.zoya.com!
 
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Marie Claire gave readers an inside look at "the secret beauty files" where the pros are giving nail tips that you may never have heard before. From nail care to nail art - these top nail pros have A LOT of useful tips to get the best out of your next mani. Zoya Creative Director, Rebecca Isa was among many celebrity manicurists with something she knows best - color!

"If you want your polish to blend in, choose a shade that has the same undertone as your skin; if you want your polish to stand out, choose a shade that has the opposite undertone as your skin tone. Take red for example: If you have a warm undertone in your skin (olive, tan or yellow), choose a warmer red (yellow, orange or brown toned) if you want it to be subtle. If you want your red to be more dramatic, that same warm skin tone should choose a cool-toned red polish (pink, berry or blue based). Simple reverse the combinations if you have a cooler skin tone (blue, pink or neutral)."-Rebecca Isa, creative director of ZOYA

Read the full article with all of the pro's tips and tricks here and head to zoya.com for over 300 fashionable, Big5Free shades packed with color!
 
Tags: #ZoyaNori
The holiday season is almost here and Prime Living wants you to put your best hand forward which means a fabulous manicure. It's easier to achieve than you think when you have a beautiful shade like Zoya PixieDust in Nori (featured). #ZoyaNori is a sapphire blue Magical PixieDust with holographic hex glitter from the Zoya Wishes Collection making her a perfect pick this winter!

"A good manicure really gives your party rings and accessories that extra oomph, and Zoya polish goes the extra mile with both sparkly and matte shades that leave out the harsh chemicals." - Prime Living

What shade are you looking forward to rocking this holiday season? Tell us below and find over 300 fashionable shades perfect for any season at zoya.com.
 
#ZoyaNori
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Decorate your nails with an array of sparkly and matte shades for the holidays! Fashion Pulse Daily features the LE Zoya Matte Velvet collection and the Zoya Wishes Collection as part of their Five New Nail Polish Collections to Know!

"Seeing is believing, and if you're going to try just one, I highly recommend Dovima, a matte black shade with a hint of a charcoal, silvery finish that makes it less dramatic than a full-on black glossy shades." - Fashion Pulse Daily on Matte Velvets

"...runway hues, sure to make a great match with decadent holiday fabrications such as taffeta, silk, charmeuse, and brocade." - Fashion Pulse Daily on Wishes

Whether you want to go for a sparkly, shiny, or no shine nail look this year for the holidays - Zoya has an array of each to choose from! Find over 300 fashionable shades at www.zoya.com.
 
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The cooler weather is starting to creep into the air which means we are ready to be cozy! Beauty News NYC has their beauty picks for their Best Bets: November edition and the LE Zoya Matte Velvet Collection is on the list for having luscious shades perfect for the season.

"My crushes are Harlow, a hot purple, and Loredana, a cozy, warm, fuzzy sweater grey. I have been bringing my polishes to my biweekly pedis for the past year and that trend with continue with these lovelies." - Amy Sciaretto

There are 6 full coverage, luxurious crushed velvet shades with a matte finish and subtle shimmer. You can find the full collection for a limited time at www.zoya.com!

What shade is your favorite from the collection? Tell us below!
 
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Nail It! featured Zoya recently to spread the word on the Mad For Zoya Laboratory where you can create your very own shade now through October 31st by 9am EST for a chance to win*! Looks like Nail It! had a little bit of fun too with their own franken-polish. How gorgeous is that purple cream they have going?

Want to make your dream polish come to life? Head to the Zoya Color Laboratory page and get started. Make sure to share your creation for friends and family to vote! After all...you make it, you name it, you win it! HAVE FUN!

”*Exclusions apply. See full promotional details here.
 
It's time to dress up those digits for Halloween and You Beauty has a super easy tutorial on a Skull mani using Zoya Nail Polish. All you need to achieve this subtly spooky nail look is Zoya Nail Polish in Raven, Zoya Nail Polish in Purity, a few simple tools, and a great top coat like Zoya Armor to make it shine! Check out the final nail look below. Isn't it just boo-tiful?


Take a look at You Beauty's full tutorial here and find these shades and more for Halloween at www.zoya.com!

#ZoyaRaven #ZoyaPurity #ZoyaArmor #ZoyaAnchor

 
#ZoyaAnchor #ZoyaArmor #ZoyaPurity #ZoyaRaven
Mamas unite! Parents.com wants you to pamper yourself right at home with products that will you give the spa treatment without having to leave your nest. Spa experts agreed that going for a nail polish brand that is free of the most harmful chemicals is the safest choice for expecting women and Zoya Nail Polish was a top pick! 

Zoya Nail Polish in Veronica
(featured) is a red wine cream originally from the Zoya Entice Collection. She is a sexy shade that you can swipe on worry-free since Zoya is Big5Free meaning there is no Formaldehyde, Formaldehyde Resin, Dibutyl Phthalate, Toluene and Camphor.

Now go on mama...pamper yourself! You deserve it. Find #ZoyaVeronica and over 300 fashionable, safe shades at www.zoya.com!
 
#ZoyaVeronica
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Are you "MAD" for Zoya?! Now's your chance to bring the color of your dreams to life! Step inside our virtual color labooooooratory (muahahaha) to experiment with color and finishes to "mix" your very own shade. The Zoya color animator offers various pieces and parts (finishes, opacity and hues) to play with - feel free to use the description section to elaborate on your masterpiece. Give your creation a name, submit it, and there's a chance we will bring it to life!

NOW - Friday, October 31st (9:00am ET) Piece together your creation for a chance to have it custom created just for you! The highest voted shade will win, so don't forget to share your creation with your friends and family after its been submitted! See full details at www.zoya.com.

How It Works:

  1. Go CRAZY! (You know we are) Create a custom shade using the Zoya Polish Animator HERE.

  2. Name your creation and describe any additional elements you would add to the polish.

  3. Submit (and don't forget to share!) your custom shade for a chance to bring it to life! Have more than one color you're mad about? Create as many as you'd like!

  4. One winner will be selected on October 31, 2014 at 9am EST.
*Terms and Conditions
US Only. Purchase not necessary to enter. Valid Art of Beauty account required in order to participate. Enter NOW through 10/31/14 (9:00am ET). One winner will be selected and contacted by 5pm ET 10/31/14. Please allow up to two weeks for production of custom shades. Winning shades will be created based on Zoya's Creative Director's interpretation of the description and cannot be returned, exchanged or duplicated at a later date.

 
Tags: #ZoyaRyan
Heading down the aisle this Fall? PopSugar knows you may be adding the final touches on your big day, including your manicure color! One shade that may be unexpected to try is navy blue. Zoya Nail Polish in Ryan is the perfect shade to bring your "something blue" on your wedding day! This deep indigo cream is originally from the Zoya Entice Collection and was also seen on the runway during the Timo Weiland AW14 show at New York Fashion Week.

Would you wear a dark navy blue on your big day? Tell us below and find #ZoyaRyan and more shades for your wedding day at www.zoya.com!
 
#ZoyaRyan
We are starting the Fall season off with just a little bit more sparkle! With more and more Blogger swatches and reviews of the Fall 2014 Ultra PixieDust rolling, we wanted to make your shopping a little easier by having them all in one location.
The Zoya Ultra PixieDust Collection is a set of 3 textured polishes with both fine micro glitter and mega hex particles for tone on tone 3D effects.

For purchasing information and application instructions for Zoya NoirZoya Arianna and Zoya Oswin from the Ultra Pixie Collection - visit www.zoya.com. Be sure to check back for updates as more reviews are posted. Feel free to comment below and let us know if we are missing swatches from any of your favorite bloggers! Here we go... Click below for a direct link to each Ultra Pixie review below:

Colores de Carol
Jary Nails
Ashley is Polish Addicted
Taneja's Bride
Vanity Rouge
Betty's Beauty Bombs
Tunay Na Mahal
The Silver Nail
Southern Sparkle Nail Art
Midwest Lacquered Momma
Lydia's Nails
Merricures
The Polish Hound
Liquid Jelly
Beauty Judy
Painted Nubbs
I Feel Polished
Adventured in Acetone
The Trendy Nail
Of Life and Lacquer
The Mercurial Magpie
Naked Without Polish
Manicured and Marvelous
Fishing4Beauty
TrailerHood Chic
Bee Polished
Color Me So Crazy
The Polishaholic
Cosmetic Sanctuary
A Little Polish
Kansas Nail Graffiti
Peachy Polish
Pointless Cafe
My Life in Polish
Set in Lacquer
Refined and Polished
Polished to Precision
Kat Stays Polished


Don't forget to share your very own looks with us on Facebook, TwitterInstagram and Pinterest using #ZoyaUltraPixie #ZoyaNoir #ZoyaArianna #ZoyaOswin .
 
#ZoyaArianna #ZoyaNoir #ZoyaOswin #ZoyaUltraPixie



Planning a trip? Along with your usual carry-on items like lip balm, lotion, and hair spray...CEO of Commune Hotels & Resorts, Niki Leondakis adds Zoya Nail Polish to the list of essentials in Travel + Leisure Magazine.

"Nontoxic and long-lasting, so I don't have to worry about chipped polish abroad." - Niki Leondakis on #ZoyaRyan

Really want to be prepared for any unexpected chips? The Zoya Mini Color Lock System is the perfect size for travel, and will be a life saver in a pinch. Find over 300 fashionable and carry-on friendly shades at www.zoya.com!
 
#ZoyaRyanReally

Halloween is right around the corner! Take your pick and get the spookiest shades of the season to ship right in time for Halloween! Shown: Zoya Nail Polish in Stassi, Zoya PixieDust in Carter, Zoya Nail Polish in Arizona, and Zoya Nail Polish in Storm (on nails).

Find these shades and more great colors for Halloween at www.zoya.com!

#ZoyaStassi #ZoyaCarter #ZoyaArizona #ZoyaStorm

 
#ZoyaArizona #ZoyaCarter #ZoyaStassi #ZoyaStorm
The Zoya Nail Polish Winter/Holiday 2014 Wishes Collection - A densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations that can be worn alone or combined into stunning combinations, no matter how you wear them, this collection delivers a fanciful way to celebrate the season!

Here is your first look at Zoya Nail Polish in Willa
A full-coverage, densely pigmented onyx black cream. Originally released as 'Black Swan' during Zang Toi's NYFW SS15 show. A timeless, classic black for all occasions!

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Available Now!

$9.00 ea. (US)

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

#ZoyaWishes #ZoyaWilla
 
#ZoyaWilla #ZoyaWishes
The Zoya Nail Polish Winter/Holiday 2014 Wishes Collection - A densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations that can be worn alone or combined into stunning combinations, no matter how you wear them, this collection delivers a fanciful way to celebrate the season!

Here is your first look at Zoya Nail Polish in Haven
A true holiday plum liquid metal with a thin vein of orchid to ensure brilliance.

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Available Now!

$9.00 ea. (US)

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

#ZoyaWishes #ZoyaHaven
 
#ZoyaHaven #ZoyaWishes
The Zoya Nail Polish Winter/Holiday 2014 Wishes Collection - A densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations that can be worn alone or combined into stunning combinations, no matter how you wear them, this collection delivers a fanciful way to celebrate the season!

Here is your first look at Zoya Nail Polish in Prim
A velvet blue metallic with a full coverage, high-density pigment and buttery smooth application.

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Available Now!

$9.00 ea. (US)

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

#ZoyaWishes #ZoyaPrim
 
#ZoyaPrim #ZoyaWishes
The Zoya Nail Polish Winter/Holiday 2014 Wishes Collection - A densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations that can be worn alone or combined into stunning combinations, no matter how you wear them, this collection delivers a fanciful way to celebrate the season!

Here is your first look at Zoya PixieDust in Imogen
A black crystal Magical PixieDust with holographic hex glitter, the perfect complement to a brighter shade or an accent for nail art.

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Available Now!

$10.00 ea. (US)

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

#ZoyaWishes #ZoyaImogen
 
#ZoyaImogen #ZoyaWishes
The Zoya Nail Polish Winter/Holiday 2014 Wishes Collection - A densely pigmented assortment featuring both traditional and Magical PixieDust formulas in coordinating color combinations that can be worn alone or combined into stunning combinations, no matter how you wear them, this collection delivers a fanciful way to celebrate the season!

Here is your first look at Zoya PixieDust in Thea
A deep amethyst Magical PixieDust with an orchid flash, packed full of party-ready holographic hex glitter.

Ultra long-wearing nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Available Now!

$10.00 ea. (US)

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

#ZoyaWishes #ZoyaThea
 
#ZoyaThea #ZoyaWishes